Campaign Progress Report

Week of February 19 – 26, 2026

Prepared by SalesCommand

2,157
Emails Sent
Prosple (2,136) + BPO (21)
4
Campaigns
3 Prosple (stopped) + 1 BPO (live)
4,024
Leads in Database
+ 4,293 BPO candidates staged
2
Channels Active
Email + LinkedIn
BPO Contact Center Outreach
Global — Batch 1
BPO Contact Center Outreach
21
emails sent (launched Feb 25)
1,550
Leads Loaded
25/day
Send Rate
0%
Bounce
Live
BPO Campaign Now Live
Dual-track outreach to BPO operations leaders — direct sales + channel partner recruitment. Initial batch of 1,550 verified contacts loaded with v2 email sequences incorporating Johnny's feedback. Apollo.io ($149/mo) and FullEnrich ($299 one-off + $104/mo) funded and active, replacing BitScale. Ramping at 25 new leads/day to protect sender reputation.
Prosple — Graduate Hiring Leaders
Australia
Prosple AU
755
emails sent
36.5%
Opens
5.0%
Replies
Stopped
United Kingdom
Prosple UK
595
emails sent
53.1%
Opens
2.7%
Replies
Stopped
United States
Prosple US
786
emails sent
2.8%
Opens
0.3%
Replies
Stopped
Prosple Campaign Summary
All three Prosple campaigns have been stopped. 2,136 emails sent across AU, UK, and US with 23 unique replies. Best performer: AU at 5.02% reply rate. Focus now shifts entirely to the BPO Contact Center vertical.
Prosple Aus Live Job Posting Leads
240
Requests Sent
Connection requests to graduate hiring leaders
24
Accepted
10.0% connection acceptance rate
50
Messages Sent
Follow-up messages to accepted connections
378
Profile Views
Prospect visibility from outreach activity
LinkedIn Transition Planned
HeyReach LinkedIn outreach is being transitioned from the Prosple database to the BPO database. 1 reply received this period (4.76% reply rate on messages). Connection acceptance rate improved to 10.0% (up from 8.3% last week).
All Campaigns — Supabase Live Data
Campaign Status Leads Sent Bounce Replies Reply % Complete
Prosple AU Stopped 332 755 8.68% 11 5.02% 54.4%
Prosple UK Stopped 474 595 5.46% 11 2.73% 43.7%
Prosple US Stopped 323 786 5.88% 1 0.31% 87.5%
BPO Outreach Live 1,550 21 0% 0 0.3%

Open tracking disabled across all campaigns (improves deliverability). Reply and bounce rates are the primary performance indicators. Data synced automatically every 6 hours from EmailBison via n8n.

resources.previewme.com — Matomo
This Week — Feb 19–26
244
Visits
19
Lead Magnet Events
2
Conversions (0.41%)
1
From LinkedIn
All Time — Since Jan 9
1,364
Total Visits
216
Lead Magnet Events
19
Conversions (1.25%)
0
CTA Demo Clicks
Target market continues to convert
Australia: 12 visits, 1 conversion, 42% bounce rate. New Zealand: 18 visits, 0 conversions, 22% bounce rate.
AU + NZ = 30 visits with all 2 conversions. US (158 visits, 89% bounce) + CN (13 visits, 100% bounce) produced zero conversions — bot noise.
Returning visitors convert at 9.92% all-time vs 0.44% for new visitors.
244
Total Visits
30
AU + NZ
19
Lead Magnet Events
2
Conversions
New vs Returning & Device Split
New vs Returning (This Week)
Segment Visits Bounce Avg Time Conv.
New Visitors 225 84% 31s 1
Returning Visitors 19 42% 1m 24s 0
Returning visitors spend 2.7x longer on site (84s vs 31s) and bounce half as often (42% vs 84%). All-time returning conversion rate: 9.92%.
Device Breakdown (This Week)
Desktop 233 visits (95.5%)
Smartphone 10 visits (4.1%)
Phablet / Other 1 visit (0.4%)
Browser Signal
1 LinkedIn App visit detected — confirms prospect clicking through from HeyReach outreach.
12 Headless Chrome visits — automated bots/scrapers (filtered from engagement stats).
Top Pages by Engagement (This Week)
Page Visits Avg Time Bounce Load Time
Homepage / 212 26s 81% 1.8s
Features /features 21 13s 87% 2.4s
About /about 7 35s 0% 1.1s
ROI Calculator (Case Study) 5 5s* 67% 2.5s
Contact /contact-3 5 2s 0% 0.8s
Pricing /pricing 5 57s 0% 1.3s
AI Screening Report 4 1s* 0% 2.4s

*Engagement tracked via custom events (section views, calculator interactions), not page time.

Site Speed: Excellent
Average page load time: 1.8s (homepage). All pages under 2.5s. Fast load times are critical for mobile visitors and SEO ranking.
SEO: Growing
18 organic search visits this week, up from 7 last week — a 157% increase. Organic discovery is accelerating as content indexes and backlinks build.
Where Visitors Come From (This Week)
Source Breakdown
Direct / Unknown 217 (88.9%)
Search Engines 18 (7.4%)
Referring Websites 7 (2.9%)
Social (LinkedIn) 1 (0.4%)
AI Assistants 1 (0.4%)
Notable Signals
AI Assistant Visit
1 visit from an AI assistant this week. As AI-powered search grows, PreviewMe’s content is starting to surface in AI recommendations — a leading indicator of GEO (Generative Engine Optimisation) traction.
Organic Search: 157% Growth
Search engine traffic jumped from 7 visits last week to 18 this week. Content is indexing and building authority. Still early, but the growth trajectory is strong.
Infrastructure Milestones
BPO Campaign Launched
First batch of 1,550 verified contacts live on EmailBison with v2 email sequences (February 25)
Pinecone Vectorisation Complete
302 vectors live in previewme-context-core-v2 — SPEAK, personas, competitive intel, writing style all verified
Context Core Refresh Complete
SPEAK Framework session captured, enrichment pipeline (Task 13) complete, all content approved and promoted
FullEnrich + Apollo.io Funded
Apollo.io ($149/mo) and FullEnrich ($299 one-off + $104/mo) active. BitScale retired.
Email Sequences v2 Deployed
Johnny's feedback incorporated across all 5 emails + opt-in reply + LinkedIn DMs. Verified proof points only.
HeyReach LinkedIn Transition
Switching LinkedIn outreach from Prosple to BPO database and updating messaging for BPO personas
Lead Pipeline Status

Apollo.io ($149/mo) now active for sourcing. FullEnrich ($299 one-off + $104/mo) funded for verification. Two-phase pipeline: free collection at scale, targeted paid reveals.

4,293
BPO Candidates Staged
4,024
Total Leads in DB
1,550
BPO Leads Loaded
5
Countries Targeted
What We're Working On
  • Switch HeyReach LinkedIn from Prosple to BPO database In Progress
  • Activate FullEnrich — purchase 5K contacts and begin enrichment pipeline
  • Deploy per-prospect email generation pipeline (Pinecone now live with 302 vectors)
  • CTA optimisation on lead magnets — 0 demo clicks to date