Campaign Progress Report

Week of May 6 – 13, 2026

Prepared by SalesCommand

0
Emails Sent
Across 0 campaigns
↓ 100% vs last week
0.0%
Reply Rate
0 total replies
↓ 100% vs last week
0
Leads in Database
Total leads in database
2
Channels Active
Email + LinkedIn
Active Campaign
emails sent
Live
Campaign Status
No emails were sent this week, resulting in **0 replies** and a **0% reply rate**. This represents a **100% decrease** in both emails sent and reply rate week-over-week.
Campaigns — Complete
Australia
Prosple AU
755
emails sent
36.5%
Opens
5.0%
Replies
Stopped
United Kingdom
Prosple UK
595
emails sent
53.1%
Opens
2.7%
Replies
Stopped
United States
Prosple US
786
emails sent
2.8%
Opens
0.3%
Replies
Stopped
Campaign Review
All three Prosple campaigns have been stopped. 2,136 emails sent across AU, UK, and US with 23 unique replies. Best performer: AU at 5.02% reply rate. Focus now shifts entirely to the BPO Contact Center vertical.
LinkedIn Outreach
0
Requests Sent
Connection requests
0
Accepted
Connections accepted
0
Messages Sent
Follow-up messages
0
Profile Views
Prospect visibility
Outreach Status
The campaign shows **zero** connection growth, with **0%** of requests accepted. This indicates a complete lack of outreach, resulting in no profile views or message engagement. To improve, initiate connection requests and craft compelling messages.
All Campaigns — Supabase Live Data
Campaign Status Leads Sent Bounce Replies Reply % Complete WoW

Open tracking disabled across all campaigns (improves deliverability). Reply and bounce rates are the primary performance indicators. Data synced automatically every 6 hours from EmailBison via Supabase.

resources.previewme.com — Matomo
This Week — May 6–13
108
Visits
↓ 10% vs last week
0
Lead Magnet Events
↓ 100% vs last week
0
Conversions (0.0%)
↓ 100% vs last week
0
From LinkedIn
— same as last week
All Time — Since Jan 9
2,772
Total Visits
369
Lead Magnet Events
24
Conversions (0.9%)
0
CTA Demo Clicks
Target market continues to convert
The United States generated the most traffic with **59 visits**, representing over half of the total **108 visits**. However, the **0% bounce rate** across all countries, including those with only 1-2 visits, strongly suggests the presence of bot traffic, skewing engagement metrics. Further analysis is needed to identify genuine geographic interest.
108
Total Visits
Target Market
0
Lead Magnet Events
0
Conversions
Per-Resource Engagement
AI Transforms Recruitment
Report
2
visits this week
new
0s
Avg Time
Scroll Depth
0
CTA Clicks
0
Full Reads
0
Shares
CTA Rate
Financial Institution AI Screening
Case Study
0
visits this week
↓ 100% vs last week
0s
Avg Time
Scroll Depth
0
CTA Clicks
0
Full Reads
0
Shares
CTA Rate

Engagement data from Supabase lead_magnet_engagement. Weekly visits from Matomo.

New vs Returning & Device Split
New vs Returning (This Week)
Segment Visits Bounce Avg Time WoW
New Visitors 91 89% 9s ↓ 11%
Returning Visitors 17 47% 2m 39s ↓ 6%
Returning visitors exhibit significantly higher engagement, with an average time of **2m 39s** and a **47%** bounce rate, suggesting content relevance for this segment. In contrast, new visitors' **9s** average time and **89%** bounce rate indicate initial content fails to capture their interest. This disparity highlights a need to optimize initial touchpoints for new audiences while continuing to nurture returning visitors.
Device Breakdown (This Week)
Desktop 94 visits (87%) ↓ 6% vs last week
Smartphone 12 visits (11%) ↓ 40% vs last week
Unknown 2 visits (2%) new
Camera 0 visits (0%) — same as last week
Car browser 0 visits (0%) — same as last week
Console 0 visits (0%) — same as last week
Feature phone 0 visits (0%) — same as last week
Peripheral 0 visits (0%) — same as last week
Phablet 0 visits (0%) — same as last week
Portable media player 0 visits (0%) — same as last week
Smart display 0 visits (0%) — same as last week
Smart speaker 0 visits (0%) — same as last week
Tablet 0 visits (0%) — same as last week
Tv 0 visits (0%) — same as last week
Wearable 0 visits (0%) — same as last week
Browser Signal
Desktop devices accounted for the vast majority of traffic at **87%** (**94 visits**), indicating a professional, in-office audience. Smartphone traffic, at **11%** (**12 visits**), decreased by **40%** week-over-week, suggesting a decline in mobile engagement.
Top Pages by Engagement (This Week)
Page Visits Avg Time Bounce WoW
/ 95 27s 82% ↓ 10%
Contact 3 /contact-3 4 2s 100% ↓ 60%
Features /features 4 6s 100% ↓ 33%
Pricing /pricing 4 3s 50% ↓ 50%
/strategy/ 3 2m 33s 50% 100%
/docs/offer-mechanics/ 2 0s 0% 100%
/reports/ai-transforms-recruitment/ 2 0s 100% 100%

*Engagement tracked via custom events, not page time.

Site Speed: Excellent
The homepage received the most visits at **95**, but with a high bounce rate of **82%** and a short average time of **27s**. The "/strategy/" page, despite only 3 visits, shows strong engagement with an average time of **2m 33s** and a 50% bounce rate, suggesting valuable content. Consider optimizing the homepage for better engagement and promoting the "/strategy/" page more widely.
SEO: Growing
Organic search traffic declined by **28%** this week, dropping to **13** visits. This significant decrease warrants investigation into recent SEO changes or algorithm updates.
Where Visitors Come From (This Week)
Source Breakdown
Direct Entry 86 (80%) ↓ 11% vs last week
Search Engines 13 (12%) ↓ 28% vs last week
Websites 7 (6%) ↑ 40% vs last week
AI Assistants 2 (2%) new
Notable Signals
Direct Entry Decline
Direct traffic, the largest source at 86 visits, decreased by 11% week-over-week.
Website Referrals Growth
Traffic from other websites saw a significant 40% increase, despite being a smaller source with 7 visits.
New AI Assistant Traffic
AI Assistants emerged as a new traffic source, contributing 2 visits this week.
Infrastructure Milestones
LinkedIn Sequences v2 — Demo Angle
Complete rewrite of LinkedIn DM sequences from report/briefing offer to direct demo angle. 4 cold DMs with 3 A/B/C variants each, leading with SASS and a 15-minute walkthrough CTA. 697 per-lead personalised drafts generated from Context Core + Tier 2 enrichment data. Average voice alignment score: 84.4/100.
AI Response Drafting Pipeline
Full response automation deployed — when a prospect replies on email or LinkedIn, the system automatically generates 3 AI-drafted responses using Johnny's voice from the Context Core (SPEAK framework + Pinecone). Drafts are quality scored and queued for review in the campaign hub before sending.
GoHighLevel CRM Integration
Direct Supabase → GHL sync deployed. When a lead crosses the MQL threshold (score 60), a contact and opportunity are automatically created in GHL with full context — enrichment data, email history, response summaries, and resource engagement. SQL sync triggers at score 80.
Cross-Channel Coordination Live
Email and LinkedIn sequences now coordinate automatically. A reply on LinkedIn pauses the email sequence for that lead (and vice versa). Both channels feed into the same response queue, so every reply gets an AI-drafted response regardless of which channel it came from.
Humanisation Standard Applied
Global writing standard updated across all email and LinkedIn content generation. One personalisation hook per message, casual reference style, no data source mentions. Prevents AI-generated content from being flagged as automated on LinkedIn. Applied to both outbound sequences and AI response drafts.
Campaign Hub Response Queue
Review interface deployed on the campaign hub for approving AI-drafted responses. Shows the original prospect message alongside 3 draft options with quality scores. Approve with one click — email replies send automatically, LinkedIn replies are queued for manual send via HeyReach.
Lead Pipeline Status

What We're Working On
  • Upgraded messaging and new HeyReach sequences with full automation — LinkedIn DMs rewritten with direct demo angle, 697 personalised drafts generated, deploying to HeyReach with cross-channel coordination In Progress
  • Expanded target audience beyond BPOs into SaaS and tech companies — Series A-C startups (50-500 employees) are now the largest single segment at 2,850 companies, alongside professional services, insurance, and retail In Progress
  • Broadened job title targeting — moved beyond senior leadership (C-suite, VP, Director) to include Head of People, Recruitment Managers, Talent Acquisition Managers, and HR Managers. Targeting the people who feel the screening pain daily, not just those who approve budgets In Progress
  • Johnny's generic voice note recording — pre-recorded LinkedIn voice message for high-volume sends as a DM 2 replacement
  • GHL booking link and calendar integration — connecting Johnny's calendar for one-click demo booking from email and LinkedIn CTAs