Campaign Progress Report

Week of June 3 – 10, 2026

Prepared by SalesCommand

16,804
Emails Sent
Across 10 campaigns
↑ 10% vs last week
0.8%
Reply Rate
127 total replies
↓ 4% vs last week
8,857
Leads in Database
Total leads in database
2
Channels Active
Email + LinkedIn
PreviewMe-FinServ-DIRECT-Johnny(AUS)
Global
PreviewMe-FinServ-DIRECT-Johnny(AUS)
5,593
emails sent
— same as last week
1,705
Contacted
56
Replies
1.7%
Bounce
68%
Complete
Live
Campaign Status
The "PreviewMe-FinServ-DIRECT-Johnny(AUS)" campaign sent **5,593** emails, contacting **1,705** recipients with **56** replies. While overall emails sent increased by **10%** WoW, the reply rate across all campaigns decreased by **4%** WoW, indicating a potential drop in engagement quality despite higher delivery velocity.
Campaigns — Complete
Australia
Prosple AU
755
emails sent
36.5%
Opens
5.0%
Replies
Stopped
United Kingdom
Prosple UK
595
emails sent
53.1%
Opens
2.7%
Replies
Stopped
United States
Prosple US
786
emails sent
2.8%
Opens
0.3%
Replies
Stopped
Campaign Review
All three Prosple campaigns have been stopped. 2,136 emails sent across AU, UK, and US with 23 unique replies. Best performer: AU at 5.02% reply rate. Focus now shifts entirely to the BPO Contact Center vertical.
LinkedIn Outreach
1,282
Requests Sent
Connection requests
295
Accepted
Connections accepted
545
Messages Sent
Follow-up messages
1,172
Profile Views
Prospect visibility
Outreach Status
The campaign generated 295 new connections from 1282 requests, achieving a 23% acceptance rate. This rate is slightly below the 25-30% benchmark, indicating room for refinement in targeting or connection message. Despite this, 545 messages were sent, suggesting strong initial engagement with new connections.
All Campaigns — Supabase Live Data
Campaign Status Leads Sent Bounce Replies Reply % Complete WoW
PreviewMe-FinServ-DIRECT-Johnny(AUS) Live 1,705 5,593 1.7% 56 3.3% 68% — same as last week
BPO Contact Center Outreach Stopped 1,480 2,488 2.7% 12 1.5% 33%
PreviewMe-General-DIRECT-Johnny Stopped 1,038 1,880 1.2% 15 2.1% 36%
PreviewMe-SaaSTech-Volume-DIRECT-v1 Stopped 371 371 0.5% 2 1.6% 33%
PreviewMe-RetailHospo-Volume-DIRECT-v1 Live 724 679 0.6% 3 1.2% 31%
PreviewMe-Graduate-Volume-DIRECT-v1 Stopped 515 515 0.6% 2 1.2% 33%
PreviewMe-SaaS-DIRECT-Johnny Live 640 3,142 1.7% 14 2.2% 100% — same as last week
PrsopleUSA Stopped 323 786 5.9% 1 0.3% 88%
ProspleAUSlive Stopped 332 755 8.7% 11 5.0% 54%
ProspleUK Live Stopped 474 595 5.5% 11 2.7% 44%

Open tracking disabled on historical EmailBison campaigns for deliverability. SmartLead v1.4 campaigns track opens but reads are heavily inflated by inbox security scanners, so reply and bounce rates are the cleaner indicators. Data synced live from SmartLead and HeyReach into Supabase. Historical EmailBison rows preserved with source='emailbison'.

Reply Classification Breakdown
Positive 0 (0.0%) — same as last week
Question 0 (0.0%) — same as last week
Neutral 5 (100%) new
Out of Office 0 (0.0%) — same as last week
Negative 0 (0.0%) — same as last week

Classification based on sentiment analysis and keyword detection from prospect_responses. 5 total replies analysed.

resources.previewme.com — Matomo
This Week — Jun 3–10
87
Visits
↓ 16% vs last week
0
Lead Magnet Events
— same as last week
0
Conversions (0.0%)
— same as last week
0
From LinkedIn
— same as last week
All Time — Since Jan 9
3,128
Total Visits
377
Lead Magnet Events
24
Conversions (0.8%)
0
CTA Demo Clicks
Target market continues to convert
The United States accounted for the majority of traffic with **41 visits**, while the United Kingdom followed with **9 visits**. Despite a 16% week-over-week decrease in total visits, the 0% bounce rate across all countries suggests potential bot activity or tracking issues rather than genuine engagement.
87
Total Visits
Target Market
0
Lead Magnet Events
0
Conversions
Per-Resource Engagement
AI Transforms Recruitment
Report
0
visits this week
— same as last week
0s
Avg Time
Scroll Depth
0
CTA Clicks
0
Full Reads
0
Shares
CTA Rate
Financial Institution AI Screening
Case Study
0
visits this week
— same as last week
0s
Avg Time
Scroll Depth
0
CTA Clicks
0
Full Reads
0
Shares
CTA Rate

Engagement data from Supabase lead_magnet_engagement. Weekly visits from Matomo.

New vs Returning & Device Split
New vs Returning (This Week)
Segment Visits Bounce Avg Time WoW
New Visitors 84 90% 5s ↓ 13%
Returning Visitors 3 33% 2s ↓ 50%
New visitors (84) show high disengagement with a 90% bounce rate and 5s average time, suggesting content isn't immediately relevant. In contrast, returning visitors (3) have a lower 33% bounce rate, but their 2s average time indicates content quality may not be compelling enough for deeper engagement despite their initial interest. Overall visits are down **16%** WoW.
Device Breakdown (This Week)
Desktop 69 visits (79%) ↓ 24% vs last week
Smartphone 9 visits (10%) ↑ 29% vs last week
Phablet 2 visits (2%) ↓ 60% vs last week
Camera 0 visits (0%) — same as last week
Car browser 0 visits (0%) — same as last week
Console 0 visits (0%) — same as last week
Feature phone 0 visits (0%) — same as last week
Peripheral 0 visits (0%) — same as last week
Portable media player 0 visits (0%) — same as last week
Smart display 0 visits (0%) — same as last week
Smart speaker 0 visits (0%) — same as last week
Tablet 0 visits (0%) — same as last week
Tv 0 visits (0%) — same as last week
Wearable 0 visits (0%) — same as last week
Browser Signal
Desktop devices accounted for the vast majority of traffic at **79%** (69 visits), though this was a **24% decrease** week-over-week. Conversely, Smartphone traffic increased by **29%** (9 visits), indicating a potential shift in how users are accessing content.
Top Pages by Engagement (This Week)
Page Visits Avg Time Bounce WoW
/ 71 4s 87% ↓ 28%
About /about 3 14s 50% ↑ 50%
Contact 3 /contact-3 3 1s 100% ↓ 40%
Features /features 3 4s 100% ↓ 40%
Video Resumes How To Reduce Your Bias In The Hiring Process /post/video-resumes-how-to-reduce-your-bias-in-the-hiring-process 3 1s 100% 100%
Privacy /privacy 2 0s 100% 100%
Terms /terms 2 6s 100% 0%

*Engagement tracked via custom events, not page time.

Site Speed: Excellent
The homepage received the most visits at **71**, but with a high bounce rate of **87%** and short average time on page of **4s**. The "/about" page shows better engagement with an average time of **14s** and a lower bounce rate of **50%**, despite only 3 visits. Consider optimizing the homepage for clearer calls to action to improve engagement.
SEO: Growing
Search engine traffic dropped significantly by **53%** this week, from 17 to just **8** visits. This decline warrants immediate investigation into keyword rankings and search engine visibility.
Where Visitors Come From (This Week)
Source Breakdown
Direct Entry 71 (82%) ↓ 17% vs last week
Search Engines 8 (9%) ↓ 53% vs last week
Websites 1 (1%) new
Notable Signals
Direct Traffic Dominance
**
Infrastructure Milestones
LinkedIn Sequences v2 — Demo Angle
Complete rewrite of LinkedIn DM sequences from report/briefing offer to direct demo angle. 4 cold DMs with 3 A/B/C variants each, leading with SASS and a 15-minute walkthrough CTA. 697 per-lead personalised drafts generated from Context Core + Tier 2 enrichment data. Average voice alignment score: 84.4/100.
AI Response Drafting Pipeline
Full response automation deployed — when a prospect replies on email or LinkedIn, the system automatically generates 3 AI-drafted responses using Johnny's voice from the Context Core (SPEAK framework + Pinecone). Drafts are quality scored and queued for review in the campaign hub before sending.
GoHighLevel CRM Integration
Direct Supabase → GHL sync deployed. When a lead crosses the MQL threshold (score 60), a contact and opportunity are automatically created in GHL with full context — enrichment data, email history, response summaries, and resource engagement. SQL sync triggers at score 80.
Cross-Channel Coordination Live
Email and LinkedIn sequences now coordinate automatically. A reply on LinkedIn pauses the email sequence for that lead (and vice versa). Both channels feed into the same response queue, so every reply gets an AI-drafted response regardless of which channel it came from.
Humanisation Standard Applied
Global writing standard updated across all email and LinkedIn content generation. One personalisation hook per message, casual reference style, no data source mentions. Prevents AI-generated content from being flagged as automated on LinkedIn. Applied to both outbound sequences and AI response drafts.
Campaign Hub Response Queue
Review interface deployed on the campaign hub for approving AI-drafted responses. Shows the original prospect message alongside 3 draft options with quality scores. Approve with one click — email replies send automatically, LinkedIn replies are queued for manual send via HeyReach.
Lead Pipeline Status

What We're Working On
  • Upgraded messaging and new HeyReach sequences with full automation — LinkedIn DMs rewritten with direct demo angle, 697 personalised drafts generated, deploying to HeyReach with cross-channel coordination In Progress
  • Expanded target audience beyond BPOs into SaaS and tech companies — Series A-C startups (50-500 employees) are now the largest single segment at 2,850 companies, alongside professional services, insurance, and retail In Progress
  • Broadened job title targeting — moved beyond senior leadership (C-suite, VP, Director) to include Head of People, Recruitment Managers, Talent Acquisition Managers, and HR Managers. Targeting the people who feel the screening pain daily, not just those who approve budgets In Progress
  • Johnny's generic voice note recording — pre-recorded LinkedIn voice message for high-volume sends as a DM 2 replacement
  • GHL booking link and calendar integration — connecting Johnny's calendar for one-click demo booking from email and LinkedIn CTAs